Shazam + VH1 Mobwives

VH1 sought to enhance interaction for MobWives through a second screen experience. As Creative Lead at Shazam, my team and I developed a mobile experience via the Shazam app for viewers.

We collaborated with VH1 to create interactive features like real-time feedback and games such as counting swears and taking sides in arguments. The successful launch saw high viewer engagement and positive feedback from VH1, leading them to explore similar experiences for other shows.